South Santa Rosa Specific Plan

A North Bay Organizing Project tenant organizer urged anti-displacement protections, rent stabilization, and just-cause protections for mobile home park residents, citing Harmony Communities' rent hikes and tree removal.

NAACP Housing Committee co-chair noted the plan area's higher Black population share and urged an equity-focused grid of anti-displacement policy options with costs.

Criticized the outreach as performative and asked the council to send staff back to the community for a genuinely community-driven alternative.

Santa Rosa YIMBY supported the plan's density and connectivity but asked for more density near the urban edge and a future SMART station.

A Legal Aid of Sonoma County analyst urged preserving mobile home parks as naturally occurring affordable housing, noting the city is far behind on very-low-income housing targets.

Called the plan a modern urban renewal project with high displacement risk, and urged specific anti-displacement measures: a stronger mobile home park closure ordinance, a renter registry, and 40% very low/low-income housing requirements.

A 40-plus-year Moorland resident and school board president, asked the Council to consider Moorland for future annexation and to correct the LAFCO report.

Roseland resident cautioned against overpromising given fiscal constraints, citing the slow Roseland Creek Concept Plan and city infrastructure backlog.

Roseland resident asked for better translation at community meetings and raised evacuation concerns about only two exits from the Moorland area.

Legal Aid of Sonoma County housing policy analyst urged the Council to treat the anti-displacement strategy as integral to the plan and offered partnership.

Executive director of Health Equity Rising, supported the plan update and asked the Council to center Moorland neighbors and ensure inclusion in annexation.

Sonoma County Tenants Union member and severely rent-burdened renter urged anti-displacement and anti-gentrification policies.

A 55-year Moorland resident described historic flooding and neglect, asking the city to consider Moorland for future annexation.

A 43-year Moorland Avenue resident described dangerous walking conditions, missing sidewalks, and inaccessible transit stops, urging the neighborhood be kept a priority.

Urged enforceable anti-gentrification and anti-displacement strategies for the majority-Latino plan area and warned against cherry-picking annexation areas.

Representing vacant-land property owners, supported Alternative 2, preferred two smaller parks in Todd Creek area, and advocated a Bellevue Avenue road extension over Robles.

A 13-year Moorland resident speaking in Spanish, asked the Council to ensure Moorland is not left behind in the plan or LAFCO processes.

Warned of potential displacement from the plan and asked the council to require an anti-displacement strategy upfront.

Urged the commission to send the alternatives back for a full cost accounting including social costs and displacement risk, and asked for intentional recruitment of anchor tenants like a Hispanic market in Moreland, plus a Spanish-survey extension.

Speaking in Spanish (translated by Council Member Alvarez), a Moreland resident asked for the plan to prioritize eventual annexation and safer Highway 101 crossings, and asked the city to help install the long-delayed Andy Lopez mural at the park.

A 40-year Moreland resident and neighborhood action team member said residents already live as Santa Rosans and want the plan to lay groundwork for annexation, with urgent priority on safer east-west freeway crossings and better bus service.

A 55-year Moreland resident recalled a promised freeway crossing near Bellevue that never materialized and voiced support for annexation and needed infrastructure.

Compared Highway 101 to the Berlin Wall and pressed for at least two more pedestrian/bike overcrossings south of Hearn, noting the gap between plans and the comprehensive transportation plan.

Asked for Spanish interpretation at meetings and a Spanish version of the presentation materials, noting the plan area is majority Latino.

Warned that roads and infrastructure must be fixed before more building adds traffic, citing long-delayed road projects and damage from tree removal.

Asked the city to post the plan online in a format where residents can comment line-by-line, like a shared document, to boost public engagement.